For those of you who don't know who he is, he wrote Start with Why: How Great Leaders Inspire Everyone to Take Action. In it he challenges us to understand the real reasons why we are pursuing any goal, business or otherwise. This was transformational for me. He just wants to inspire people to do the things that inspire them.
It's a leading movement and it's a movement for leaders. His focus is on the power of Why - the purpose, cause or belief that drives every one of us. According to Sinek, if everyone knew their Why, and only did the things that inspired them, the world would be a truly amazing place.
Do you know your "WHY"? Keep reading.
I want to share an introduction to his work, and recommend that you follow his advice in order to maintain focus, determination and successfully endure to see your efforts to fruition. The following is from the book's website:
"There are leaders and there are those who lead.
Leaders hold a position of power or influence.
Those who lead inspire us.
Whether individuals or organizations, we follow those who lead not because we have to, but because we want to.
We follow those who lead, not for them but for ourselves.
Clarity of Why is just a starting point.
Once you know Why, How will you bring your Why to life?
Hows are the strategies, guiding principles or actions that inform the path you will take in pursuit of your WHY. They are the road map or the code of conduct to start to move a Why into something useful and tangible. They are, quite literally, the actions you take or the environment in which you work best.
"Vision without execution is hallucination."
Just as Thomas Edison reminds us in the quote above, a Why is useless until you can make it tangible. Our Why, to inspire people to do the things that inspire them, would just be a nice idea until we had some things to help you do that. The good news is, we do."
The Why is the foundation. Is what will keep you pushing forward against what sometimes seem like insurmountable obstacles. Know your purpose. Inspire others. The rest will follow.
Here's to your Why.
+Erika
Erika Matos is a transformational agent, a certified health and nutrition educator, intuitive healer, and life coach helping people shift in the right direction by critically rethinking everything assumed to be true about what it means to be a happy, healthy, prosperous being.
To learn more about her work visit http://www.realitymanifest.com/
As soon as I started to read this blog post the first thing that came to mind was "WhyCome?" Children tend to ask this question (yes together) and it is so interesting because if we ask why, it really gets us to think. Great Post.
ReplyDeleteWithout the Why...we can really get out there. Choosing a compelling outcome is the greatest catalyst for taking consistent action - so having no "Why" is fatal, a weak why...everyone else is, my family expects it, and so on not enough... but a bold, specific, revolutionary, world-changing Why...that's the stuff.
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